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2K Sports and EA Sports have competed against each other at the Sports genre of gaming. Both the companies have ****embled a plethora of games ****ociated to several sports over the years, and basketball is no exception. While 2K annually releases a brand new NBA 2K game, EA Sports utilized to perform the very same using NBA Live. Unfortunately, EA Sports has not released an NBA Live game in the past few decades. Accordingly, NBA 2k is now the only prominent basketball games franchise in the market, and 2K apparently does not have any incentive to improve its games.

NBA 2K22 is your upcoming big game that will hit the shops, and fans are more than enthusiastic about it. To further increase the anticipation, reports have suggested that Luka Doncic will probably be the match cover celebrity. It is worth noting that he was the cover athlete for NBA Live Mobile in December 2019. Unfortunately, the deal hasn't proved much beneficial for the rising star, and it feels like this led to him leaving.

Doncic is only 22 and is a potential MVP candidate for the upcoming seasons. Obviously, he and his direction would want to make the most of their earnings during the peak years of his livelihood. In the looks of it, the deal with EA Sports has not managed to satisfy Doncic.

In contrast, becoming the cover-star for 2K22 will be a big boost for Luka Doncic in terms of capital and popularity. Luka Doncic started his journey as a Celtics player using the Euroleague. NBA 2K was able to have this league and its players initially but eliminated it abruptly in 2018. In case Doncic ends up as the cover-star to get NBA 2K22, it can also be the ideal time for the developers to bring the Euroleague.

Furthermore, this could be the first time a European player will feature because the cover-star of the game's North American version. Traditionally, the franchise has chosen players to function as cover-stars of the names only in the areas they were born/raised.

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