With an online business, you have the flexibility to work from anywhere in the world and at any time of day or night, depending on your lifestyle and schedule. If you are part of a couple or family, you don’t need to worry about finding childcare during traditional business hours — or if you want to work in the early morning while your spouse works late at night, you can do that, too! You also don’t need to worry about how long it will take to get to and from work every day, or how much gas money your commute costs each month.
1) You can start without any money
What if you could start a business without needing to spend even one dollar? It may sound far-fetched, but it’s possible. There are plenty of free ways to build a successful online business that don’t require any investment or capital on your part. In fact, there are 10 benefits of starting an online business with absolutely no money down! For example, you can.
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2) Earn revenue immediately
When you own your own business, you get to do what you want. Part of owning a business is establishing credibility and authority with your customers. You can build credibility by speaking at industry events or writing for respected publications, as well as other outlets that are relevant to your niche. By contributing to these platforms, you’ll be putting yourself out there as an expert in your field—something that will bring trust and authority along with it.
3) Build credibility
An online business offers you a direct line to your customer base. You may even find that customers seek you out because they’ve found your business while searching for specific services or products. Whether you set up shop as a blogger, sell items on eBay or Amazon, or build a shop on Etsy, your online presence allows you to forge relationships with customers face-to-face—even if they never physically meet in person. This type of inbound marketing is particularly useful for small businesses because it builds brand awareness, helps with search engine optimization (and boosts search results), and makes it easy for customers to find exactly what they need from your company. In short: It helps position you as an expert in your industry and gives potential clients a reason to trust that brand.
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4) No overhead costs
An online business gives you access to instant feedback from customers. You no longer have to wait on snail mail, voicemails, or emails for feedback from your customers. If you’re starting a local brick-and-mortar business and want instant feedback, you can hire someone to stand outside your shop and ask passersby for their thoughts (maybe with a free sample or two). Just make sure they don’t step foot inside so it doesn’t look like an official survey! Once you get more traction and traffic in your online store, take advantage of as many real-time customer data tools as possible (like live chat or live surveys) so that you can continue receiving valuable insights into what your customers are thinking.
