Location-Based Advertising Market :-
The Location-Based Advertising Market Report offers an in-depth overview of this industry, summarizing essential findings such as market size, growth forecasts, and key trends. It examines market segmentation by region, product type, end-users, and applications, providing targeted analysis to support strategic decision-making. The report also assesses industry dynamics, identifying primary growth drivers, challenges, and future opportunities. CEOs, analysts, and other stakeholders will benefit from the included SWOT analysis, which outlines the competitive strengths, weaknesses, opportunities, and threats in the Location-Based Advertising Market.
According to Straits Research, the global Location-Based Advertising Market size was valued at USD 94.29 billion in 2023. It is anticipated to grow from USD 107.70 billion in 2024 to USD 312.23 billion by 2032, with a projected CAGR of 14.23% over the forecast period (2024–2032).
Report Structure
- Market Overview: Introduction to the Location-Based Advertising Market and its key features.
- Economic Impact: Analysis of economic factors affecting the industry.
- Production & Opportunities: Insights into production processes, business opportunities, and growth potential.
- Trends & Technologies: A look at emerging trends, technological advances, and leading players.
- Cost & Market Analysis: Examination of manufacturing costs, marketing strategies, regional market shares, and segmentation by type and application.
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New Features in the 2025 Report
- Expanded Industry Overview: A more thorough and detailed industry analysis.
- In-Depth Company Profiles: Enhanced profiles with comprehensive information on major market players.
- Customized Reports & Analyst Support: Tailored reports and direct analyst access are available on request.
- Location-Based Advertising Market Insights: Analysis of recent market developments and upcoming growth opportunities.
- Regional & Country-Specific Reports: Customized insights focused on particular regions or countries to meet specific needs.
Key Location-Based Advertising Market Industry Players
The report features top companies in the Location-Based Advertising Market, including
- Cidewalk Technologies Inc.
- Enradius, Emodo (Placecast)
- Facebook (Meta Platforms Inc.)
- Foursquare
- Google LLC
- GroundTruth
- IBM Corporation
- Near Intelligence Inc.
- PlaceIQ
- Telenity
- Yelp Inc.
- Cuebiq Group LLC.
Location-Based Advertising Market Segmentation
The Location-Based Advertising Market is segmented into various components, offering insights into each segment's growth prospects.
- By Component
- Geofencing
- Geotargeting
- Beacon Advertising
- Geoconquesting
- By Promotion Type
- Banner Display/Pop-ups Promotion
- Video Promotion
- Search Result Promotion
- E-mail and Messages
- Social Media Content Promotion
- Voice Calling Promotion
- By Advertisement Type
- Push Advertising
- Pull Advertising
- By Applications
- Retail Outlets
- Public Spaces
- Airports
- Others
- By End-User
- Retail
- Hospitality
- Healthcare
- BFSI
- Education
- Technology & Media
- Transportation & Logistics
- Automotive
- Multimedia & Entertainment
- Others
For more details: https://straitsresearch.com/report/location-based-advertising-market/segmentation
Regional Analysis for Location-Based Advertising Market
- North America: A leading region in the Location-Based Advertising Market, driven by technological advancements, high consumer adoption rates, and favorable regulations. The U.S. and Canada are primary contributors to regional growth.
- Europe: Experiencing consistent growth due to strict regulations, a strong sustainability focus, and high R&D investments. Key growth markets include Germany, France, the UK, and Italy.
- Asia-Pacific: The fastest-growing region, fueled by rapid industrialization, urbanization, and a rising middle class. Key markets include China, India, Japan, and South Korea.
- Latin America, Middle East, & Africa: Emerging growth areas with increasing demand due to economic development and improved infrastructure. Notable markets include Brazil, Mexico, Saudi Arabia, UAE, and South Africa.
Why Invest in This Report?
- Market Warning Factors & Geopolitical Impact: Highlights challenges such as regulatory hurdles, supply chain disruptions, and geopolitical factors that may affect growth.
- Latest Macroeconomic Indicators: Analyzes GDP growth, inflation, and consumer spending to assess their impact on the Location-Based Advertising Market.
- Technology Factors & ESG Trends: Focuses on technological innovations and the influence of ESG trends on strategies and consumer expectations.
- Research Objectives & Methodology: Utilizes a robust research approach, including primary and secondary sources, expert interviews, and data triangulation for accurate insights.
- Limitations & Assumptions: Acknowledges constraints like data availability and market volatility that may impact the outlook.
- Currency & Pricing Considerations: Provides forecasts in [Currency], analyzing currency fluctuations and their effect on pricing and profitability.
Detailed Table of Content of the Location-Based Advertising Market Report: https://straitsresearch.com/report/location-based-advertising-market/toc
Scope of the Location-Based Advertising Market Report
- COVID-19 Impact: Evaluate the pandemic's immediate and long-term effects on the Location-Based Advertising Market.
- Industry Chain Analysis: Examines pandemic-driven changes to the industry supply chain, including marketing channel shifts.
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